u003cpu003eu003cbu003eThe best-selling investing "bible" offers new information, new insights, and new perspectives u003c/bu003eu003c/pu003e u003cpu003eu003ciu003eThe Little Book of Common Sense Investingu003c/iu003e is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.u003c/pu003e u003cpu003eWhile the stock market has tumbled and then soared since the first edition of u003ciu003eLittle Book of Common Senseu003c/iu003e was published in April 2007, Bogles investment principles have endured and served investors well. This tenth anniversary edition includes updated data and new information but maintains the same long-term perspective as in its predecessor. u003c/pu003e u003cpu003eBogle has also added two new chapters designed to provide further guidance to investors: one on asset allocation, the other on retirement investing.u003c/pu003e u003cpu003eA portfolio focused on index funds is the only investment that effectively guarantees your fair share of stock market returns. This strategy is favored by Warren Buffett, who said this about Bogle: If a statue is ever erected to honor the person who has done the most for American investors, the hands-down choice should be Jack Bogle. For decades, Jack has urged investors to invest in ultra-low-cost index funds. . . . Today, however, he has the satisfaction of knowing that he helped millions of investors realize far better returns on their savings than they otherwise would have earned. He is a hero to them and to me.u003c/pu003e u003cpu003eBogle shows you how to make index investing work for you and help you achieve your financial goals, and finds support from some of the world's best financial minds: not only Warren Buffett, but Benjamin Graham, Paul Samuelson, Burton Malkiel, Yales David Swensen, Cliff Asness of AQR, and many others.u003c/pu003e u003cpu003eThis new edition of u003ciu003eTheu003c/iu003e u003ciu003eLittle Book of Common Sense Investingu003c/iu003e offers you the same solid strategy as its predecessor for building your financial future.u003c/pu003e u003culu003e u003cliu003eBuild a broadly diversified, low-cost portfolio without the risks of individual stocks, manager selection, or sector rotation.u003c/liu003e u003cliu003eForget the fads and marketing hype, and focus on what works in the real world.u003c/liu003e u003cliu003eUnderstand that stock returns are generated by three sources (dividend yield, earnings growth, and change in market valuation) in order to establish rational expectations for stock returns over the coming decade.u003c/liu003e u003cliu003eRecognize that in the long run, business reality trumps market expectations.u003c/liu003e u003cliu003eLearn how to harness the magic of compounding returns while avoiding the tyranny of compounding costs.u003c/liu003e u003c/ulu003e u003cpu003eWhile index investing allows you to sit back and let the market do the work for you, too many investors trade frantically, turning a winners game into a losers game. u003ciu003eThe Little Book of Common Sense Investingu003c/iu003e is a solid guidebook to your financial future.u003c/pu003e
